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Non Traditional Advertising

Below-the-line advertising is an advertising strategy where products are promoted in media other than mainstream radio, television, billboards, print, and film formats. And the ad below the line is also known as another Non-Traditional.

The main types of Non-Traditional advertising systems include direct mail campaigns, trade shows, catalogs, and targeted search engine marketing. Non-Traditional advertising methods tend to be less expensive and more focused versus above-the-line strategies. Non-Traditional advertising seeks to reach consumers directly, instead of casting a wide net to reach mass audiences. Rather than airing a national commercial during a hit network television show, a below-the-line campaign might instead focus on an in-store demonstration of a product, that consumers may wish to investigate in person. This allows for a more high-touch experience, where a salesperson can answer direct questions and better explain the products. Some examples of Auto Rickshaw travel throughout the day cover Residential Colonies, Schools & Colleges, Market areas, High Streets, etc. This signifies the reach and effectiveness of Auto Rickshaw advertising. No Parking Boards advertising acts as a welcome agent for any society and greets every resident and non-resident of the locality. Pamphlet distribution cost is 1/10th of the cost of Newspaper advertisement. When the advertisement is for local market pamphlet distribution, pamphlet advertising is a better option. Canter Advertising / Mobile Van advertising is done by fixing illuminated hoardings, banners,s or billboards on a van or truck which moves around the city and can be parked at targeted places. Over the last many years, Dabbawala becomes a household name for many offices or working professionals. Advertisers utilized dabbawala’s customer loyalty to create branding. Thus, advertising in dabbawala is one of the cost-effective modes.

Retail branding have two approaches which is used to increase customer traffic and customer reach in-store. Tricycle advertising creates a unique brand presence in target neighborhoods, in an eco-friendly manner. Tricycle Advertising is economically viable. Tricycle branding have almost endless potential for advertising, carrying, and delivering business potential anywhere they can roll. Advertising in residential societies is increasing form of advertising since the last few years. Advertisers can reach direct consumers and it can establish brand loyalty. Advertise in residential societies' primary purpose is that it helps advertisers to get a quick response from their end customers. Milk Bag branding is rapidly increasing among niche advertisers. Salon Advertising is Precisely Targeted & It helps the advertiser to have Complete Control. Traffic Barricade Advertisement or Police Traffic Barricade advertisement allows advertisers to communicate with drivers and pedestrians quickly and easily.

Non Traditional Ads

Advertising In Non Traditional

FAQ

1.What exactly is a SmartAds.IN?
We have been offering 360° service media PAN India since 2015.So far thousands of organizations have realized the benefits of engaging with us through advertising and to promote their product and to expand and get more boosting for their business. We have developed to be one of the largest Private Limited Advertising Agencies in based in Mumbai.

2.What is non-traditional advertising?
Non traditional advertising refers to any form of advertising that is not considered conventional or traditional. It can include various forms of Auto Branding, No Parking Boards, Paper cup Branding, Dabbawalla, Tricycle Branding, Canter Activity, Pamphlet Insertion, marketing such as experiential marketing, influencer marketing, content marketing, and more.

3.How effective is non-traditional advertising?
Non traditional advertising can be very effective when executed properly. Because it often involves creating a memorable experience or connection with consumers, it can result in stronger brand loyalty and increased word-of-mouth marketing.

4.What are some examples of non-traditional advertising?
Examples of non-traditional advertising include creating a pop-up shop, sponsoring a music festival, creating a viral marketing campaign, hosting an event or workshop, and partnering with an influencer to promote a product or service, Auto Branding, No Parking Boards, Tricycle Branding, Canter Activity, Newspaper Inserts, Dabbawalla Branding, Shop Branding etc.

5. How do I select the right Non-Tradition advertising campaign for my business?
To engage with the customer by selecting the right media for good impact for product and service. The cost of non-traditional advertising depends on the location, Media, demographic and marketing goals. On the basis of that businessmen may apply the strategy for the growth and development of business.

6. How much does Non-Tradition advertising cost?
The cost of Non-Tradition advertising varies depending on factors such as location, size, duration, and type of advertising. A minimum budget may spend on Non-Tradition media is 50,000/- so they get at least good visibility in the market.

7.What do you provide as proofs of advertising?
-Influencer marketing: Proof of influencer marketing may include screenshots or links to social media posts or blog articles, along with engagement metrics such as likes, comments, and shares.
-Event marketing: Proof of event marketing may include photographs or videos of the event, attendance numbers, and audience engagement metrics.
-Product placement: Proof of product placement may include photographs or videos of the product in use, along with metrics such as views, engagement etc.
Proofs should, in general, be clear and easily observable, and should provide proof that the advertising was executed in accordance with the campaign plan.

WHY ADVERTISE WITH SMARTADS

We have been offering 360° service media PAN India since 2015.So far thousands of organizations have realized the benefits of engaging with us through advertising and to promote their product and to expand and get more boosting for their business. We have developed to be one of the largest Advertising Agencies in India.

We execute through our words:

As an advertising agency, in the obtainable market, we value our name, brand, and title. We do not make false commitments or exaggerate our numbers or figures in order to gain popularity or “market share." Our reputation means everything for us.

You have a variety of options:

From a simple, one-time advertisements to effective promotional plans and worldwide campaigns that advertises locally, nationally or specifically at such a target market, our variety of advertising services may meet all the requirements.

Without final approval, nothing is executed:

Our team works with you through the proofing process until you are self-satisfied that the ad is ready for execution.

We have our own creative and operational teams:

Our operations and design teams are led by experienced professionals who understand our working process and our advertiser’s requirements. These teams serve us throughout the country and are based in our Mumbai head office (Borivali). They are available during standard business hours and are also supported by a variety of new Innovative ideas and excellent work processes.

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