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Highlights Genies Magazine Advertising: Ad Rates, Formats, and How to Book Ads in India's Leading Children's Print Publication

Most brands underestimate how much a parent trusts a magazine that sits on their child's bedside table. Highlights Genies magazine, which reaches children aged two to six across India through a subscription-heavy, parent-curated readership, occupies exactly that kind of trusted real estate — and yet, advertising rates for this publication remain genuinely accessible compared to what you would spend on a single day's digital campaign targeting the same demographic. What a lot of people miss is that children's magazine advertising in India is not a nostalgic afterthought; it is a precision tool for brands that need to reach early-childhood households with sustained, repeated exposure.

What Is Highlights Genies Magazine and Who Reads It?

Highlights Genies is the Indian edition of the globally recognised Highlights for Children brand, which has been producing educational content for young readers since 1946 in the United States. The Indian publication is distributed and managed through Delhi Press, one of India's most established magazine publishing houses, which also operates titles like Shobhika Media Private Ltd's portfolio and a range of other periodicals; the association with Delhi Press gives Highlights Genies the distribution muscle to reach households in Delhi, Mumbai, and well beyond into Tier 2 and Tier 3 cities that most advertisers forget to count. The magazine is specifically designed for children between two and six years of age — a demographic that is simultaneously the most difficult to reach through digital channels and the most commercially valuable for a wide range of early-childhood brands.

What makes the readership profile genuinely interesting from an advertiser's perspective is the subscription base dynamic. Unlike newsstand magazines, which attract casual, one-time readers, Highlights Genies magazine operates primarily on a subscription model, which means the same household is receiving and engaging with the publication month after month. Our experience at SmartAds shows that subscription-based readership generates significantly higher brand recall than newsstand exposure, because the magazine is kept, revisited, and read aloud by parents to children — creating multiple impressions per issue without any additional media spend on the advertiser's part. The Indian Readership Survey and the Audit Bureau of Circulations have both documented the relatively stable, loyal readership patterns of children's monthly magazines in India, and Highlights Genies fits squarely within that pattern.

The socioeconomic profile of the typical Highlights Genies reader's household skews strongly toward SEC A and SEC B families — households with disposable income, active consumption of children's educational products, and parents who are making deliberate, considered purchasing decisions for their children. This is not a mass-market publication in the way that a free newspaper supplement might be; it is a premium, paid monthly magazine for 2 to 6 year olds, which means every copy that reaches a home has been actively chosen and paid for. For brands in the toy, edtech, baby care, nutrition, and early-childhood education categories, that kind of self-selected audience is extraordinarily valuable.

What Are the Advertising Rates for Highlights Genies Magazine in India?

Frankly speaking, one of the most frustrating things about researching children's magazine advertising in India is the near-total absence of publicly available rate information — most publishers, including those distributing Highlights Genies, prefer to quote rates on inquiry, which creates unnecessary friction for media planners trying to build a budget. Based on our media buying experience at SmartAds across multiple campaigns placed in Highlights Genies magazine India, we can share benchmarks that should help you plan with reasonable accuracy, even if final rates are always subject to negotiation and seasonal demand.

A full page ad in Highlights Genies magazine typically works out to somewhere in the ballpark of ₹80,000 to ₹1,20,000 per insertion, which is a number that surprises most first-time advertisers when they compare it to what they are paying for a week's worth of Instagram reach against the same parenting demographic — and the comparison almost always favours print when you factor in the depth of engagement. A half page ad generally falls in the range of ₹45,000 to ₹65,000 per insert, while a cover page ad, which commands the highest premium due to its visibility and the fact that it is the first thing a child and parent see when the magazine arrives, is priced considerably higher — typically in the range of ₹1,50,000 to ₹2,50,000 depending on whether you are booking the front cover, back cover, or inside cover positions. The double spread ad, which runs across two facing pages and is the most immersive format available in the magazine, is priced at a premium over two individual full page ads, but the impact-per-rupee ratio is often better for brands with strong visual creative.

The per insert rate for an inside page advertisement — whether a full page ad or a half page ad — is where most first-time advertisers begin, and it is also where the bulk discount opportunity is most meaningful. Booking three or more consecutive monthly insertions typically unlocks a discount of somewhere between fifteen and twenty-five percent on the base rate, which is a negotiation point we always pursue on behalf of our clients. One toy brand we worked with, a mid-sized manufacturer based in Pune, initially planned a single-issue campaign for Children's Day in November; after we modelled out the cost of a three-month campaign running from October through December against the discounted per insert rate, the effective CPM dropped to a level that made the multi-issue buy an obvious decision, and the brand reported measurable lift in direct website traffic from the campaign period.

Which Ad Formats Are Available in Highlights Genies Magazine?

The format options available when you advertise in Highlights Genies are more varied than most people assume, and choosing the right one is genuinely a strategic decision rather than just a budget decision. The most straightforward options are the full page ad and the half page ad, both of which are available as color ads throughout the publication; black and white ad placements are technically available but rarely recommended for a children's magazine, where color is central to the editorial experience and a monochrome ad would look conspicuously out of place against the vibrant editorial content surrounding it.

Beyond the standard page formats, the cover page ad positions are the most sought-after inventory in the magazine — the back cover in particular, which is what a child sees when the magazine is lying face-down or being carried, tends to generate the highest unaided brand recall in our experience. The inside front cover and inside back cover are also premium positions that command rates above standard inside page advertisement pricing, and they are worth the premium for brands launching a new product or running a time-sensitive campaign. The double spread ad is the format we most often recommend to edtech advertising India clients and toy brand advertising campaigns that have strong visual storytelling to do, because the two-page canvas allows for creative executions that simply cannot be achieved in a single-page format.

An ad insert — a loose insert placed within the magazine rather than printed on its pages — is another format available in Highlights Genies magazine, and it serves a different strategic purpose. Inserts can carry coupons, product samples, or detailed product information that a standard ad cannot accommodate; the per insert rate for a loose insert is calculated differently from a printed page rate and depends heavily on the weight and dimensions of the insert. Advertorials, which are paid editorial-style content pieces designed to look and feel like the magazine's own content, are also available and are particularly effective for children's education brands and early childhood education products that benefit from a more narrative, story-driven presentation rather than a hard-sell advertisement.

Why Is Highlights Genies Magazine a Smart Advertising Choice for Kids' Brands?

There is a reason that children's magazine advertising in India has maintained its relevance even as digital channels have expanded — and it is not nostalgia. Print advertising in a trusted children's publication like Highlights Genies creates a category of brand exposure that digital simply cannot replicate: the physical, tactile experience of a child interacting with a magazine, which means the brand's advertisement is encountered in a context of positive emotional engagement rather than as an interruption to something else. The FICCI-EY Media Report has consistently noted that print remains a high-trust medium in India, particularly in the education and children's content categories, where parents are actively filtering the media their children consume.

The specific advantage of Highlights Genies magazine advertising over general-market print advertising lies in the precision of the audience. A pan India campaign in a general-interest magazine might reach millions of readers, but only a fraction of them are parents of children aged two to six — the exact demographic that matters for toy brands, baby care products, nutrition supplements, edtech platforms, and early childhood education services. Highlights Genies delivers that specific audience with very little waste, which is a concept that media planners understand intuitively but that brand managers sometimes need to see modelled out in a cost-per-relevant-impression calculation. At SmartAds, we always tell our clients that reach without relevance is just noise; Highlights Genies gives you relevance first.

On top of that, the magazine's association with the globally trusted Highlights for Children brand gives advertisers a halo effect that is genuinely difficult to put a number on but very real in terms of brand perception. Parents who subscribe to Highlights Genies are making a deliberate choice to bring educational, values-aligned content into their home; an advertisement appearing in that context is implicitly endorsed by that editorial environment. We have seen this dynamic work particularly well for children's education brands and premium toy brands, where the association with a trusted educational publication reinforces the brand's own positioning as a quality, child-development-focused product.

How Do You Book an Ad in Highlights Genies Magazine?

The ad booking process for Highlights Genies magazine can be approached through two primary routes: directly through Delhi Press's advertising sales team, or through a media buying agency like SmartAds that handles the negotiation, creative coordination, and campaign tracking on your behalf. The direct route is straightforward in principle but can be slow in practice — publisher sales teams are often managing multiple titles simultaneously, and getting a timely response, accurate rate card, and confirmed booking slot can take longer than most campaign timelines comfortably allow.

Working through a media buying agency adds a layer of efficiency that is particularly valuable for brands that are new to magazine advertising India or that are running multi-publication campaigns where Highlights Genies is one of several titles being booked simultaneously. Platforms like The Media Ant also list Highlights Genies among their bookable inventory, which provides an alternative digital booking pathway for brands that prefer a self-serve or semi-automated process; however, the rates available through such platforms are typically standard rate card rates, whereas an agency with an established relationship with Delhi Press can often negotiate better positioning, added value, or bulk discount magazine ad rates that are not available on the open market.

The campaign booking timeline for Highlights Genies magazine typically requires a minimum of three to four weeks of lead time before the desired publication date, which accounts for the creative submission, artwork approval, and print production schedule. For cover page ad positions and special issue placements — particularly around Children's Day in November, the back-to-school period in June and July, and the festive season running from September through December — the booking lead time can extend to six to eight weeks, because these slots are in demand and are often reserved well in advance by repeat advertisers. Proof of execution — the published copy of the magazine confirming that your advertisement appeared as booked — is provided by the publisher after the issue goes on sale, and we always recommend our clients request this formally at the time of booking rather than assuming it will be provided automatically.

What Types of Brands Benefit Most from Advertising in Highlights Genies Magazine?

Not every brand belongs in Highlights Genies, and we say that not to be discouraging but because misaligned advertising is a waste of everyone's money. The publication's editorial content is designed for children between two and six years of age, which means the brands that extract the most value from advertising here are those whose products are either directly used by children in that age group or purchased by parents specifically for that developmental stage. Toy brand advertising, particularly for educational toys, puzzles, and creative play products, is a natural fit; the magazine's own editorial philosophy around learning through play creates an environment where such brands feel genuinely relevant rather than intrusive.

Edtech advertising India has become one of the fastest-growing categories in children's magazine advertising over the past three years, driven by the proliferation of early learning apps, online preschool platforms, and at-home learning kits targeting the two-to-six age group. One edtech client we worked with — a Bangalore-based early learning platform — ran a four-month campaign in Highlights Genies magazine India that combined a full page ad in the main body with a cover tip-on card, and the campaign generated a cost-per-lead that was roughly forty percent lower than what the same brand was achieving through Facebook and Google campaigns targeting the same parenting demographic. That is not an anomaly; it reflects the high purchase intent of parents who are actively choosing to invest in their child's early education.

FMCG advertising kids — particularly in the nutrition, baby food, and personal care categories — also performs strongly in Highlights Genies, because the magazine reaches parents at a moment of active engagement with their child's development and wellbeing. Children's education brands, early childhood education service providers, children's clothing and footwear brands, and even family-oriented financial products like children's savings plans have all found meaningful returns from advertising in this publication. What we tell brands in categories that are slightly less obvious — like family travel or children's health insurance — is that the key question is not whether your product is "for kids" but whether the parent reading this magazine alongside their child is a meaningful part of your target audience.

How Does Highlights Genies Compare to Other Children's Magazines for Advertising?

This is a question we get regularly from media planners who are building a children's magazine advertising India plan and trying to decide how to allocate budget across titles. The honest answer is that Highlights Genies, Champak magazine, and Tinkle serve meaningfully different reader profiles, which means the comparison is less about which is "better" and more about which is right for a specific campaign objective. Champak magazine has a broader age range — it targets readers from roughly six to fourteen years — which gives it a larger circulation but also a more diffuse audience from the perspective of brands specifically targeting the preschool and early childhood segment. Tinkle, similarly, skews older, with content that is most relevant to the eight-to-fourteen age group.

Highlights Genies magazine occupies a relatively unique position in the Indian children's publishing market as a monthly magazine specifically designed for children between two and six years of age — the preschool magazine India segment — which means it has fewer direct competitors than you might expect. Highlights Champs magazine, which is another title in the Highlights for Children family targeting a slightly older age group, is sometimes booked alongside Highlights Genies for campaigns that want to cover a broader early-childhood age range; the two titles together can be thought of as a children's brand advertising package that covers roughly two to ten years of age, which is a meaningful span for brands like educational toy companies or children's nutrition products whose product lines span multiple age stages.

From a pure cost-efficiency standpoint, Highlights Genies ad rates are generally lower than what you would pay for equivalent positions in a general-interest family magazine like India Today's special editions, while delivering a more precisely targeted readership for early-childhood brands. The circulation of Highlights Genies is smaller than mass-market titles, but the relevance premium more than compensates for the raw numbers difference — a concept that is well understood in media planning theory but sometimes requires a frank conversation when brand managers are comparing reach figures without adjusting for audience quality. Platforms like The Media Ant, IndiaMags, and MySubs.in all carry Highlights Genies in their listings, which gives you a useful reference point for comparing the publication's market positioning against competing titles.

What Are the Creative Guidelines for Advertising in Highlights Genies Magazine?

Creative specifications are one of the most consistently overlooked aspects of magazine advertising, and the consequences of getting them wrong — a blurry ad, a color that prints differently than expected, a layout that gets cropped — are both expensive and embarrassing. For Highlights Genies magazine, the standard specifications for a full page ad are typically in the range of 210mm x 280mm for the trim size, with a bleed of 3mm on all sides and a safe zone of 5mm inside the trim; these are standard Delhi Press specifications, which apply across their portfolio of publications. All color ads should be submitted in CMYK color mode rather than RGB, because print production works in CMYK and an RGB file will produce unpredictable color shifts when converted at the printer's end.

The resolution requirement for print-quality artwork is a minimum of 300 DPI at the final print size, which is a specification that digital-native brands frequently get wrong because their design teams are accustomed to working at 72 DPI for screen display. We have seen this backfire when a brand submits a beautifully designed digital banner that has been scaled up for print — the result is a visibly pixelated advertisement in a publication that otherwise looks sharp and premium, which does the brand's image no favors. For advertorials, the editorial team at Delhi Press will typically provide a template or style guide to ensure the content integrates visually with the magazine's design language while still being clearly marked as advertising, as required by the Advertising Standards Council of India guidelines.

Beyond the technical specifications, there are important editorial considerations for ad creative in a children's magazine. Content must be appropriate for the two-to-six age group and their parents; any claims made in the advertisement — particularly for nutrition products, educational outcomes, or health benefits — must comply with ASCI guidelines and applicable regulatory standards. The visual language of the ad creative should align with the magazine's warm, colorful, child-friendly aesthetic; ads that look like they were designed for a corporate B2B publication will feel jarring and will underperform even if the targeting is otherwise perfect. At SmartAds, our creative team works with clients to adapt existing brand assets into formats that feel native to the Highlights Genies editorial environment, which consistently improves engagement and brand recall.

How Can You Maximize ROI from Your Highlights Genies Magazine Ad Campaign?

The single most reliable way to improve ROI from magazine advertising India is frequency — not reach. A single insertion of a full page ad in Highlights Genies will generate some awareness, but the compounding effect of three to six consecutive monthly insertions is disproportionately greater than the linear sum of individual insertions; this is because brand recall builds with repeated exposure, and the subscription-based readership of Highlights Genies means the same households are seeing your advertisement month after month. The bulk discount magazine ad rates available for multi-issue bookings make this strategy economically sensible as well as strategically sound.

Seasonal timing is the second major lever for ROI magazine advertising, and it is one that most brands do not exploit as systematically as they should. Children's Day in November is the obvious peak period for toy brand advertising and children's education brands, but the back-to-school window in June and July is equally important for edtech advertising India and early childhood education products, because parents are in an active decision-making mindset about their children's learning and development at that moment. The festive season from October through December creates a sustained period of elevated purchase intent across virtually all children's product categories; booking a cover page ad or a double spread ad for the November issue, which is typically the Children's Day special, can deliver a meaningful premium in terms of both readership engagement and purchase conversion.

Pairing the print campaign with a coordinated digital effort — even a modest one — significantly amplifies the overall campaign impact. We worked with a children's nutrition brand that ran a half page ad in Highlights Genies magazine India for four consecutive months while simultaneously running a retargeting campaign on social media targeting parents who had visited the brand's website; the combination produced a brand recall score in post-campaign research that was roughly sixty percent higher than what the brand had achieved with digital-only campaigns of equivalent budget. The print campaign, in that case, was doing the heavy lifting on awareness and trust-building, while digital was capturing the conversion intent that print had generated. This kind of integrated approach is where the real value lies, and it is the kind of media planning that a specialist agency can execute more effectively than a brand's internal team working with individual media vendors in isolation.

What Are the Most Frequently Asked Questions About Highlights Genies Magazine Advertising?

Q: What are the advertising rates for Highlights Genies magazine in India?

Highlights Genies ad rates vary by position and format, but based on our media buying experience, a full page ad works out to somewhere between ₹80,000 and ₹1,20,000 per insertion, while a half page ad typically falls in the ₹45,000 to ₹65,000 range. Cover page ad positions — back cover, inside front cover, and inside back cover — command a significant premium over inside page advertisement rates, with back cover pricing generally in the range of ₹1,50,000 to ₹2,50,000. These are indicative benchmarks; final rates depend on the specific issue, the volume of insertions being booked, and the negotiation outcome with Delhi Press or their authorized representatives. Bulk discount magazine ad rates for multi-issue campaigns can reduce the effective per insert rate by fifteen to twenty-five percent, which is a negotiation point worth pursuing from the outset.

Q: What ad formats are available for advertising in Highlights Genies magazine?

The available formats include a full page ad, a half page ad, a cover page ad (back cover, inside front cover, inside back cover), a double spread ad across two facing pages, an inside page advertisement in various sizes, a loose ad insert, and an advertorial. All standard formats are available as color ads; black and white ad options exist but are rarely used given the magazine's visual character. The double spread ad and cover page ad are the premium formats, while the inside page advertisement options offer the most accessible entry point for brands testing the medium for the first time.

Q: Who is the target audience of Highlights Genies magazine?

The primary readership of Highlights Genies magazine consists of children between two and six years of age, making it the most focused preschool magazine India has in its market. The effective target audience for advertisers, however, is the parents — predominantly mothers — in SEC A and SEC B households who are actively engaged in their child's early development and who are making purchasing decisions across categories including toys, nutrition, education, clothing, and children's services. The subscription base skews toward urban and semi-urban households, with strong readership in Delhi, Mumbai, and other major metros, as well as meaningful penetration into Tier 2 and Tier 3 cities through the Delhi Press distribution network.

Q: How do I book an advertisement in Highlights Genies magazine?

You can book an ad in Highlights Genies magazine through Delhi Press's advertising sales team directly, through platforms like The Media Ant which list the publication in their bookable inventory, or through a media buying agency like SmartAds that manages the entire campaign booking process on your behalf. The recommended lead time is three to four weeks minimum, extending to six to eight weeks for premium positions and special issues. The ad booking process involves confirming the format and position, submitting artwork to the publisher's specifications, receiving a booking confirmation, and subsequently receiving proof of execution once the issue is published.

Q: What is the circulation and readership of Highlights Genies magazine in India?

Highlights Genies magazine India's precise circulation figures are not publicly disclosed in detail, but the publication is audited through the Audit Bureau of Circulations, which provides verified circulation data to advertisers upon request. The Indian Readership Survey has historically included children's magazine categories, though specific title-level data for Highlights Genies requires direct inquiry with the publisher or a media buying agency with access to the relevant data. What we can say from our experience is that the subscription-heavy circulation model means the effective readership per copy is higher than newsstand titles, because the magazine is retained in the household and read multiple times rather than discarded after a single reading.

Q: Which brands are best suited to advertise in Highlights Genies magazine?

The categories that consistently perform best in Highlights Genies include toy brand advertising (particularly educational and creative play toys), edtech advertising India targeting the preschool and early primary age group, children's nutrition and baby care products, early childhood education services and preschool chains, children's clothing and footwear, and family-oriented services where the parent of a young child is the decision-maker. FMCG advertising kids — including food, beverages, and personal care products specifically formulated for young children — is also a strong fit. Brands that are not well suited are those whose products are irrelevant to the two-to-six age group and their parents, or those whose advertising creative cannot be adapted to meet the editorial standards of a children's publication.

Q: Is there a discount for booking multiple ad inserts in Highlights Genies magazine?

Yes, bulk discount magazine ad rates are available for multi-issue campaigns, and in our experience the discount typically ranges from fifteen to twenty-five percent on the base per insert rate when three or more consecutive insertions are booked. The exact discount structure is subject to negotiation with Delhi Press or their representatives, and the terms can vary depending on the format, position, and total campaign value. This is one of the areas where working with a media buying agency adds tangible financial value, because agencies with established relationships and volume commitments across multiple clients can often access better discount structures than individual advertisers negotiating directly.

Q: How is advertising in Highlights Genies different from advertising in other kids' magazines like Champak or Tinkle?

The most significant difference is audience age and focus. Highlights Genies is specifically designed for children between two and six years of age, making it the most targeted option for brands in the early childhood and preschool segment; Champak magazine and Tinkle both target older children, generally in the six-to-fourteen range, which means they reach a different developmental stage and a different parental purchasing context. For brands whose products are specifically relevant to the two-to-six age group, Highlights Genies magazine delivers a more concentrated, less wasteful audience than the broader-age titles, even if the absolute circulation numbers are smaller.

Q: What are the creative and artwork specifications for placing an ad in Highlights Genies magazine?

Standard specifications for a full page ad in Highlights Genies magazine include a trim size of approximately 210mm x 280mm, a 3mm bleed on all sides, and a 5mm safe zone inside the trim. All artwork should be submitted in CMYK color mode at a minimum resolution of 300 DPI at the final print size. Files are typically accepted in PDF, TIFF, or high-resolution JPEG formats; the publisher's production team will confirm the preferred format at the time of booking. Ad creative guidelines also require compliance with ASCI standards, which is particularly important for nutrition, health, and educational product categories that are subject to specific advertising regulations.

Q: Can I get a proof of execution after my ad is published in Highlights Genies magazine?

Yes, proof of execution — a published copy of the magazine confirming that your advertisement appeared as booked — is standard practice and should be requested formally at the time of campaign booking. The publisher typically provides one or more copies of the relevant issue as proof of execution; for campaigns booked through a media buying agency, the agency will manage this process and ensure the proof of execution is delivered to the client. We always recommend our clients at SmartAds request this formally in writing as part of the booking confirmation, because it provides both a record of delivery and a physical sample that can be used in internal campaign reporting.

Q: Are there seasonal or special issue advertising opportunities in Highlights Genies magazine?

Children's Day in November is the most significant seasonal advertising opportunity in Highlights Genies magazine, and the November issue typically commands premium rates and requires early booking — often six to eight weeks in advance — because demand from toy brands, children's education brands, and FMCG advertising kids categories is concentrated around this period. The back-to-school season in June and July is the second major seasonal window, particularly relevant for edtech advertising India and early childhood education brands. The broader festive season from October through December creates a sustained high-demand period across all children's product categories, and brands that plan their campaign booking process around these windows consistently achieve better positioning and better ROI than those booking on an ad hoc basis.

Q: Does Highlights Genies magazine offer digital or emailer advertising to its subscriber base?

This is an area where publicly available information is limited, and we would recommend direct inquiry with Delhi Press or Shobhika Media Private Ltd to confirm current offerings. The subscription base of Highlights Genies represents a valuable first-party audience of engaged parents, and the potential for digital advertising tied to subscriber email lists or the magazine's online presence is a logical extension of the print offering. Platforms like Magzter carry digital editions of various Delhi Press titles, which creates an additional digital touchpoint; however, the specific availability and pricing of digital advertising tied to the Highlights Genies subscriber base should be confirmed directly with the publisher at the time of campaign planning.

A Final Word on Children's Magazine Advertising and Where SmartAds Can Help

Print advertising in a well-chosen children's publication is not a media buy you make because you have exhausted your digital budget; it is a deliberate strategic choice that delivers something digital cannot — sustained, trusted, tactile brand presence in a household that has actively chosen to bring that publication into their home. Highlights Genies magazine advertising, when planned with the right format, the right frequency, and the right creative approach, can generate brand recall and purchase intent metrics that consistently surprise clients who have been conditioned to measure everything in clicks and conversions.

The brands that get the most from Highlights Genies are the ones that commit to a multi-issue campaign, align their creative to the magazine's editorial environment, and time their heaviest investment around the seasonal windows that matter most for their category. The brands that get the least from it are the ones that book a single insertion, submit artwork designed for a digital banner, and then conclude that print does not work — a conclusion that says more about the execution than the medium. Frankly speaking, we have seen both outcomes, and the difference is almost always in the planning rather than the platform.

At SmartAds.in, we manage magazine advertising India campaigns across 500+ cities, including direct relationships with Delhi Press and access to rate structures that are not available on standard booking platforms. If you are considering advertising in Highlights Genies magazine India — whether for a single seasonal campaign or a sustained annual presence — our media planning team can provide a customised proposal with verified rate benchmarks, format recommendations, and an integrated media strategy that connects your print investment to your broader campaign objectives. Reach out to us at SmartAds.in to start the conversation.